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Whether it is due to economic weakness, or iPad's hot, PC sales slowdown have led to PC makers began buy electronics looking for a profit source of growth.
It happened again this time they continue to follow Apple's pace. They do have reason to worry: the U.S. market research firm IDC and Gartner data show that HP ( microblogging ) and Acer (microblogging) the two PC maker in the fourth quarter sales were down year on year, while Apple's shipments capacity was increased by about 20%.
Apple's growth thanks to MacBook Air, which laptop screen is a thickness of less than 1 inch (2.54 cm) and weighs less than 3 pounds (1.36 kg) of the notebook. The end of 2010, Apple MacBook Air Starter Edition will be the price to $ 1,800 from the initial $ 1,000.
So PC makers last week's International Consumer Electronics Show (hereinafter referred to as "CES") to display what products? The answer is very super. This is an Intel (microblogging) new low-voltage chip, and replace the mechanical hard disk with SSD ultra-thin notebook.
Intel at CES HP, Lenovo, LG and Acer and other companies produced over most of the 10 balance. Intel holds over most of the trademark, the company's product manager for the ultra-extreme Ake Shiman An Anand (Anand Lakshmanan) will be added this year is expected over most of the 70 variety.
Most are over very high as the price of $ 900, but AUO screen that Intel plans to cooperate with manufacturers fell to an average price of $ 700.
Some hope in this ultra-extreme price and performance overall than MacBook Air. Dell (microblogging) XPS 13 is an aluminum price of $ 1,000 laptop. The product is equipped with 13-inch screen, weighs about 2.99 pounds and less than 1 inch. Acer S5 ultra extreme of the pricing has not been announced, the weight of the same product for less than 3 pounds, at most only 0.59 inches thick (about 1.5 cm), thinner than the MacBook Air, which is approximately 0.67 inches thick at the most (about 1.7 cm).
In Lenny Gartner analyst Ken Du (Ken Dulaney) seems over very clearly to counter the MacBook Air and iPad. "This is Apple's response, the company developing the design standards, there will be many companies to follow." He said.
Hardware vendors are looking for ways, and MacBook Air competitors to distinguish. For example, Compaq screen the price of $ 1,400 HP Envy 14 Spectre with a polished glass shell and high score screen, equipped with 13-inch screen, priced at $ 900 Folio is designed for business users a unique security features.
Manufacturers of ultra-extreme passion will strengthen the position of Intel. The chip manufacturers in tablet PCs and smart phones and other popular areas of almost no achievements, the majority of mobile devices with a British chip designer ARM architecture. Qualcomm, Samsung (microblogging), Nvidia's growth in this area have been more than Intel.
As PC processors, Intel rival, AMD also plans to launch low-power chips for ultra-thin notebook. The company said at CES, has developed a new generation of processors called Trinity, and will be the lowest price of just $ 500 for ultra-thin notebook.
However, major PC makers are extremely reluctant to exceed the birth due to the apple. HP spokesman Mike Hawkey (Mike Hockey) said: "Do not too much credit due to those people Cupertino, weDell screen have always been this thin and light PC."
HP said the company back in 2008 introduced the .7 inches thick (about 1.78 cm) and weighs less than 3 pounds Envy 133 notebook. However, ultra-thin notebook had not resulted in much concern. Toshiba (microblogging) 1996 have also launched a thickness of 6.1 inches (about 15.5 centimeters) and weighs less than 2 pounds (0.9 kilograms) of the Libretto 20 notebook, but was delisted in 1999. In 2009, Dell also announced a price of $ 1,800 Adamo lightweight laptop, and in 2010 Nianxia Lenovo screen .
"We are already in the development of this compact, portable, low-cost, without sacrificing too much performance system." HP's PR team official blog The Next Bench director Darren Gladstone (Darren Gladstone), "said I think most of the ultra helped us achieve this goal. "
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